Brands

Is Natural Directions WIC approved?

Natural Directions barcodes we found on state WIC approved product lists, and which states list each one.

On 8 of 14 state lists · 38 productsNot on the California, Louisiana, Maine, Michigan, Minnesota, North Carolina lists. Each state lists its own flavors and sizes.

Natural Directions items on each state's list

Number of Natural Directions barcodes on each list. Lists differ in size; New York, Michigan, Massachusetts, Utah and Connecticut list many more barcodes than California or Washington.

Beans & lentils 7

NY on that state's list NJ not on it (as of the list date) IT = ITCA (Arizona tribal WIC) · number = lists out of 14

  • Natural Directions Organic Black Beans 15.5oz2/14
    UPC 15400196390
  • Natural Directions Organic G Nrthrn Beans 15.5oz2/14
    UPC 15400196307
  • Natural Directions Organic Pinto Beans 15oz2/14
    UPC 15400196383
  • Natural Directions Organic Pinto Beans 15oz2/14
    UPC 15400196376
  • Natural Directions Organic Red Kidney Beans 15.5oz2/14
    UPC 15400196369
  • Natural Directions Organic Lt Red Kidney Bean 15oz1/14
    UPC 15400196352
  • Natural Directions Organic Soy Beans 15oz1/14
    UPC 15400196314
Connecticut beans & lentilsNew York beans & lentils

Canned fish 2

  • Natural Directions Pink Salmon in Water 5oz4/14
    UPC 15400192415
  • Natural Directions Pink Salmon in Water 5oz2/14
    UPC 15400192446
Connecticut canned fishMassachusetts canned fishOregon canned fishITCA (Arizona tribal) canned fish

Fruits & vegetables 29

  • Natural Directions Frz Organic Strawberries 12oz6/14
    UPC 15400196789
  • Natural Directions Frz Mukimame 12oz5/14
    UPC 15400196482
  • Natural Directions Frz Organic Blueberries 12oz5/14
    UPC 15400196772
  • Natural Directions Frz Organic Broccoli 12oz5/14
    UPC 15400196475
  • Natural Directions Frz Organic Corn 12oz5/14
    UPC 15400196765
  • Natural Directions Frz Organic Green Peas 12oz5/14
    UPC 15400196703
  • Natural Directions Frz Organic Mango Chunks 10oz5/14
    UPC 15400192057
  • Natural Directions Frz Organic Raspberries 12oz5/14
    UPC 15400196796
  • Natural Directions Frz Organic Spinach 12oz5/14
    UPC 15400196468
  • Natural Directions Frz Organic Veggie Mix 12oz5/14
    UPC 15400196727
  • Natural Directions Organic Corn 15.25oz5/14
    UPC 15400196208
  • Natural Directions Organic Cut Green Beans 14.5oz5/14
    UPC 15400196222
  • Natural Directions Organic Diced Tomatoes 14.5oz5/14
    UPC 15400191128
  • Natural Directions Organic Diced Tomatoes 14.5oz5/14
    UPC 15400191401
  • Natural Directions Organic Diced Tomatoes 14.5oz5/14
    UPC 15400191142
  • Natural Directions Organic Halved Peaches 15oz5/14
    UPC 15400196239
  • Natural Directions Organic Sliced Peaches 15oz5/14
    UPC 15400196246
  • Natural Directions Organic Sweet Peas 15oz5/14
    UPC 15400196215
  • Natural Directions Organic Tomato Paste 6oz5/14
    UPC 15400191135
  • Natural Directions Organic Whole Tomatoes 28oz5/14
    UPC 15400191487
  • Natural Directions Organic Crshd Tomato Basil 28oz4/14
    UPC 15400191111
  • Natural Directions Applesauce Sauce 43oz2/14
    UPC 15400190732
  • Natural Directions Medium Salsa 16oz2/14
    UPC 15400191357
  • Natural Directions Mild Salsa 16oz2/14
    UPC 15400191340
  • Natural Directions Organic Tomato Sauce 15oz2/14
    UPC 15400191104
  • Natural Directions Organic Tomatoes 10oz2/14
    UPC 15400192088
  • Natural Directions Pear Halves 15oz2/14
    UPC 15400190770
  • Natural Directions Pear Slices 15oz2/14
    UPC 15400190787
  • Natural Directions Pumpkin 15oz2/14
    UPC 15400190091
Connecticut fruits & vegetablesMassachusetts fruits & vegetablesNew Jersey fruits & vegetablesNew York fruits & vegetablesOregon fruits & vegetablesUtah fruits & vegetablesWashington fruits & vegetables

Questions

Is Natural Directions WIC approved in every state?

No single answer: Natural Directions items are on 8 of the 14 lists we compare and on none of the lists for California, Louisiana, Maine, Michigan, Minnesota, North Carolina (as of each list's date). States pick their own brands and sizes, so check the product table for your state's column.

Which Natural Directions products are on the most lists?

Natural Directions Frz Organic Strawberries 12oz (6 of 14); Natural Directions Frz Mukimame 12oz (5 of 14); Natural Directions Frz Organic Blueberries 12oz (5 of 14).

My state is California. Can I still buy Natural Directions?

A product that is not on your state's list will usually be declined at the register, but lists change: New York's list itself says "There may be eligible products that are not on this list." Look for the WIC shelf tag, scan it in your state's WIC shopping app, or ask your WIC clinic.

Why does one Natural Directions size work and another not?

WIC lists authorize exact barcodes. The same fruits & vegetables in a different size, pack or flavor has a different UPC, and many states allow only certain container sizes. Compare the UPC on your package with the UPC shown here.

List dates for all 14 columns

Source: state WIC Authorized Product List files (linked on each state page). Product names are as printed in the lists; one product can appear under slightly different names in different states. Unofficial; not affiliated with USDA, any state WIC agency or Natural Directions.