Is up&up WIC approved?
up&up barcodes we found on state WIC approved product lists, and which states list each one.
up&up items on each state's list
- North Carolina 5 items
- Michigan 2 items
- Connecticut 1 item
- Oregon 1 item
- California none listed
- Louisiana none listed
- Massachusetts none listed
- Maine none listed
- Minnesota none listed
- New Jersey none listed
- New York none listed
- Utah none listed
- Washington none listed
- ITCA (Arizona tribal) none listed
Baby food 3
NY on that state's list NJ not on it (as of the list date) IT = ITCA (Arizona tribal WIC) · number = lists out of 14
- Up & Up 1st Stage Apple1/14CACTLAMAMEMIMNNCNJNYORUTWAITUPC 852697001927
- Up & Up 1st Stage Banana1/14CACTLAMAMEMIMNNCNJNYORUTWAITUPC 852697001910
- Up & Up 1st Stage Banana & Plum1/14CACTLAMAMEMIMNNCNJNYORUTWAITUPC 852697001934
Infant cereal 2
- Up & Up Oatmeal Cereal2/14CACTLAMAMEMIMNNCNJNYORUTWAITUPC 683744257314
- Up & Up Rice Cereal2/14CACTLAMAMEMIMNNCNJNYORUTWAITUPC 683744257307
Infant formula 1
- Up & Up Hypoallergenic PWD 19.8oz2/14CACTLAMAMEMIMNNCNJNYORUTWAITUPC 683744964144
Questions
Is up&up WIC approved in every state?
No single answer: up&up items are on 4 of the 14 lists we compare and on none of the lists for California, Louisiana, Massachusetts, Maine, Minnesota, New Jersey, New York, Utah, Washington, ITCA (Arizona tribal) (as of each list's date). States pick their own brands and sizes, so check the product table for your state's column.
Which up&up products are on the most lists?
Up & Up Oatmeal Cereal (2 of 14); Up & Up Rice Cereal (2 of 14); Up & Up Hypoallergenic PWD 19.8oz (2 of 14).
My state is California. Can I still buy up&up?
A product that is not on your state's list will usually be declined at the register, but lists change: New York's list itself says "There may be eligible products that are not on this list." Look for the WIC shelf tag, scan it in your state's WIC shopping app, or ask your WIC clinic.
Why does one up&up size work and another not?
WIC lists authorize exact barcodes. The same baby food in a different size, pack or flavor has a different UPC, and many states allow only certain container sizes. Compare the UPC on your package with the UPC shown here.
List dates for all 14 columns
- CA CaliforniaFile posted November 2, 2026
- CT ConnecticutFile posted June 4, 2026
- LA LouisianaList for November 2026
- MA MassachusettsAs of September 1, 2026
- ME MaineFile posted November 12, 2026
- MI MichiganRun date October 1, 2026
- MN MinnesotaList for November 2026
- NC North CarolinaUpdated February 4, 2025 · 21 months old
- NJ New JerseyFile posted October 5, 2026
- NY New YorkValid as of November 5, 2026
- OR OregonFile posted November 6, 2026
- UT UtahActive from November 1, 2026
- WA WashingtonFile posted April 8, 2026 · 7 months old
- IT ITCA (Arizona tribal)List dated January 8, 2026 · 10 months old
Source: state WIC Authorized Product List files (linked on each state page). Product names are as printed in the lists; one product can appear under slightly different names in different states. Unofficial; not affiliated with USDA, any state WIC agency or up&up.